Film poster audience research

After analysing two film posters and learning the important conventions that run through them I decided to create a survey using survey monkey to ask my target audience what their needs are.

 I asked this question because it is important to know what the audience deem the most attention grabbing part of the poster as this will tell me what aspect I should put my emphasis on.

I asked what colours the audience think are the most eye-catching as having an eye-catching film poster is a vital part of promotion therefore want to make sure mine does this. 

I asked this question as if I find out what the target audience feel they need to see on a film poster, I can fulfil these needs therefore ensuring my product will be successful. 

I asked this question in my survey as it is important to fulfil my target audience needs as this will help ensure success for my product, which is achieves by appealing to the audience.

I asked my target audience if they would prefer the film title at the top of the poster or at the bottom of the poster and they surprisingly said the top of the poster which goes against the conventions of film posters who typically have the title located at the bottom of the page.

I asked my audience what colours for text they find most appealing on a film posters as it is important to have your audience remember the title of your film to ensure it's success.