Lighting

For my film trailer I am going to have natural lighting, not artificial. I am doing this because since my trailer is a horror it needs to be as realistic as possible in setting to add to the tone where as if I had artifical light it would appear more artificial and take away from the dark tone of the trailer.
I will depend on the natural sunlight from the shooting to help set the time, so it will be crucial that the day be sunny and good weather to improve film quality.
From looking at other horror film trailers, specifically The Blair Witch Project I saw that they use the natural light to help make the trailer 'real' for the audience, which is what I want for my film trailer.
I did have a variation of other lighting styles I could have used in my teaser trailer
For example, the use of side lighting, this method highlights the shades and definitions of what is being recorded, which can help the recorded film seem more real to the audience. I did consider this option, which would have been possible with portable studio lighting but decided on the all natural lighting as this worked very well in 'The Blair Witch Project' which was very successful.

The outcome of the day light on my filming cannot be predicted very well as the light will change from every angle as well as being effected by the time of day e.g softer light at sunset/late afternoon where as at noon will be harsh and direct; as well as being effected by the season as in the summer the sun is higher in the sky than in the winter, therefore making it a harsher light in the summer. others things that can effect the sunlight in filming are haze, mist, fog etc. which diffuse the light which can produce dull shadows and soft highlights as well as producing good detail.

^^ examples of outdoor filming with natural light